THE CLIENT BRIEF
Rob and the dental team initially approached us for some digital marketing assistance. After an in depth conversation, we came up with a plan that included a new website, and various digital marketing strategies.
The website had to be completed before any digital marketing was carried out. This was to ensure we were driving in quality traffic to a quality website. As part of the brief, we had to include a lot of search engine optimisation from the outset.
TECHNICAL APPROACH & DELIVERABLES
The website cycled through a number of iterations, before it went live. All previous customers and databases were migrated across to ensure business continuity. We also ensured all pages and text was appropriately optimised for all search engines.
There were a number of customised forms that had to be made and a number of graphical components to ensure the user experience was seamless.
TECH USED: Stripe and PayPal, CMS, PHP, HTML5, jQuery