THE CLIENT BRIEF

Counselling Near Me was founded by industry thought leader Alan Stokes, a respected name in the UK’s counselling and therapy community. Alan approached us with a bold vision: to create a nationwide online directory where counsellors and therapists could promote their services, connect with clients, and grow their practice with ease.

The platform needed to offer free basic listings while providing tiered upgrade options that would unlock enhanced features such as online bookings, profile videos, image galleries, and more. In short, it had to be both user-friendly and commercially scalable.

Our role was comprehensive. We were entrusted with developing the brand identity (including the logo), designing and building a fully responsive website, and implementing the technical infrastructure to support a growing user base. We also took on the hosting and full site management for the first year, ensuring a smooth launch and solid operational foundation.

TECHNICAL APPROACH & DELIVERABLES

The project began with establishing a strong brand foundation, starting with the logo design. This initial stage was critical in setting the tone for the entire platform and ensuring consistency across all touchpoints—digital, print, and user experience. We carefully considered how the brand would resonate within the health and wellbeing sector, aiming for a look and feel that conveyed trust, professionalism, and accessibility.

From there, we moved into the website design phase, creating a range of mock-ups that were refined through a collaborative and iterative process with the client. Once the design direction was approved, we built each page within a secure testing environment, allowing for thorough review and adjustment before going live.

Simultaneously, we developed the technical backend to support key features such as user sign-ups, tiered memberships, booking functionality, and multimedia profile content. Beyond the website itself, we delivered a suite of branded print and digital assets—including stationery, flyers, and newsletter banners—ensuring the brand identity remained cohesive across all platforms.

TECH USED: Adobe Creative Suite (Photoshop, Illustrator and Premier Pro) Figma, WordPress, HTML, PHP, JavaScript