The New Omnichannel Consumer

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The New Omnichannel Consumer

The New Omnichannel Consumer - When it comes to running a successful business in today’s modern world, there is nothing more crucial than presenting a cohesive, unified message to consumers through the multiple digital and physical channels used to communicate your brand. This principal is known as having an omnichannel presence and is what often determines the effectiveness of your marketing strategies. As the next-stage digital growth specialists,…
admin
October 20, 2021
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E-commerce Trends

The UK e-commerce scene has gone from strength to strength in the last 20 years, but the last 18 months have been very telling. If the coronavirus pandemic had occurred 10 years ago, Zoom had only just been launched and online shopping wasn’t as prevalent in a lot of people’s lives. Today we are accustomed to scrolling through apps, ordering and expecting it to turn up within 5…
admin
September 23, 2021
Business

Are You Ready For Business?

We recently saw this guide on LinkedIn: "Ready for Business 2021, A marketer's guide to moving forward". With over 40 pages of amazing information, it's never too late to take a look and consider how you can make the second half of 2021 the best 6 months for your business ever. There are definitely some little gems in here that you can use in your business, so set…
admin
July 2, 2021
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Monthly Progress Reports

We’ve got our eye on your business BUT our clients also have an eye on us. And rightfully so. We produce monthly reports on progress and have regular checkpoint meetings to ensure we are all on track. Face to face is always better and as we don’t pin you down to long contracts there is no complacency our end. It’s a mistake a lot of agencies make. Complacency.…
admin
July 1, 2021
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15 Formats To Use To Rank On Google

Are you ranking on Google for any of these 15 formats? If not, why not bolster your digital marketing right now. SERPs as they are known in digital marketing or Search Engine Results Pages are how you show up on the search engines. As you can see below you may appear in a variety of formats and it makes sense to show for as many as possible, where…
admin
June 30, 2021
Uncategorized

Is Social Media Growing Still?

Is Social Media Still Growing? Social media has seen increased footfall over the past few years, but does that mean that social media is still growing? In 2004, MySpace had 980,000 users, which jumped during the next 5 years to 19.5 million, but they petered off in the early 2010s.  This may have been due to the increased popularity of Facebook, which was just getting started and has…
admin
March 15, 2021
Uncategorized

Why Use Social Media

Why use social media - We cannot question the influence of it on modern-day businesses. Every business from big companies to small ones can leverage it to improve their success. According to a study made by Forrester Consulting, about 59 per cent of senior marketers believe that their companies needed digital media to survive. Seventy-one per cent of them also believed that companies could beat the competition by…
admin
February 20, 2021
Security

Website Security and Hacking

Website security and hacking, do you have the tools in place to protect yourself? After all, a small business in the UK is successfully hacked every 19 seconds with an estimated 65,000 attempted cyber-attacks every day. We often only hear of the corporate hacks. In 2017 Yahoo had 3 billion accounts compromised, Marriot International, ‘lost’ 500 million user accounts due to hacking and Equifax got hacked to the…
admin
February 1, 2021
GeneralSecurity

Does Google Trust Your Website?

In business, we are familiar with the words 'know', 'like' and 'trust', so how does Google trust your website?  Seeing as it's a cold, emotionless (if you don't include Artificial Intelligence) robot. There are a great many items to consider but here are 3 you can get stuck into immediately to raise your profile and please the 'Google Gods'. 3 Things That Help Google To Trust Your Website…
admin
January 20, 2021
SEO

How to get google reviews

If you are in hospitality then the online reviews your customers' make on Trip Advisor and Booking.com can make or break your business. For the rest of us, we have more control than you may realise. Let's take a brief look at how to get reviews. What are the stats? Key 'Takeaways' From online review survey research company, Bright Local, (https://www.brightlocal.com/learn/local-consumer-review-survey/) 84% of people trust online reviews as…
admin
March 2, 2020